Seventeen buyers with $150,000 ready
The agency before us ran the franchise campaign for $6,057 and brought in 223 enquiries, at $27.17 each. When that relationship ended the campaigns were deleted, along with years of audience data. We rebuilt it in July from screenshots taken the week before.
Ninety nine enquiries since, at $23.33. Seventeen of those have $150,000 or more to invest and want to open inside six months, which works out at $136 a buyer. Seven of them are in New South Wales.